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Bharadwaj, C.
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Regulatory exposure of deceptive marketing and its impact o..:

, In: Journal of marketing / American Marketing Association
Tipton, Martha Myslinski ; Bharadwaj, Sundar G. ; Robertson, Diana C.. (2009)  6 - p. 227-243
Copies:  Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
 
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