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Júnior, Rui de Moraes
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Frugal innovation in Brazilian multinationals:

, In: Innovation from emerging markets / edited by Fernanda Cahen (FEI University Center), Lourdes Casanova (Cornell University), Anne Miroux (Cornell University)
Moraes, Itiel ; Borini, Felipe Mendes ; Oliveira Junior, Moacir de Miranda. (2021)  - p. 300-324
Copies:  TB Nautik 11/3 Cah 5 (2021)
 
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