Kannan, K.
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1

Suppley chain management practices as a mediator of the rel..:

, In: International journal of production research / Institution of Production Engineers ; American Institute of Industrial Engineers ; Society of Manufacturing Engineers
Leong, G. Keong ; Hsu, C.-C. ; Kannan, V. R... (2009)  3 - p. 835-855
Copies: Zentrale;
 
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2

Key components of a digital marketing strategy:

, In: The Routledge companion to strategic marketing / edited by Bodo B. Schlegelmilch and Russell S. Winer
Kannan, P. K.. (2021)  - p. 231-244
Copies:  Zentrale:E02 a bwl 419/899; TB Nautik 19/3 Sch 1 (2020)
 
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3

(When) does third-party recognition for design excellence a..:

, In: Journal of marketing / American Marketing Association
Boyd, D. Eric ; Kannan, P. K.. (2018)  3 - p. 108-123
Copies:  Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
 
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4

Harvesting brand information from social tags:

, In: Journal of marketing / American Marketing Association
Nam, Hyoryung ; Joshi, Yogesh V. ; Kannan, P. K.. (2017)  4 - p. 88-108
Copies:  Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
 
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5

From social to sale 

, In: Journal of marketing / American Marketing Association
the effects of firm-generated content in social media on cu... 
Kumar, Ashish ; Bezawada, Ram ; Rishika, Rishika... (2016)  1 - p. 7-25
Copies:  Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
 
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6

Marketing analytics for data-rich environments:

, In: Journal of marketing / American Marketing Association
Wedel, Michel ; Kannan, P. K.. (2016)  6 - p. 97-121
Copies:  Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
 
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7

Volatility dynamics in the term structure of Latin American..:

, In: Emerging markets finance & trade
Thuraisamy, Kannan Sivananthan. (2015)  5 - p. 859-866
Copies:  Zentrale: z vwl 480.2/915; Zentrale:Magazin Zs fe 4915
 
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8

The informational value of social tagging networks:

, In: Journal of marketing / American Marketing Association
Nam, Hyoryung. (2014)  4 - p. 21-40
Copies:  Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
 
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9

Attributing conversions in a multichannel online marketing .. 

, In: Journal of marketing research / American Marketing Association
an empirical model and a field experiment 
Li, Hongshuang. (2014)  1 - p. 40-56
Copies:  Zentrale: z bwl 419 jc/085; Zentrale:Magazin Zs fb 4085
 
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10

Pressure analysis for green supply chain management impleme..:

, In: International journal of production research / Institution of Production Engineers ; American Institute of Industrial Engineers ; Society of Manufacturing Engineers
Mathiyazhagan, Maathai K. ; Haq, A. Noorul. (2014)  1 - p. 188-202
Copies: Zentrale;
 
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11

Medicine and law:

Kannan, K. - 1. ed. . , 2014
Copies:  Juridicum: h jur 996.7 goe/198
 
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12

Inter-group inequalities in child undernutrition in India 

, In: Oxford development studies
group analogue of the Gini coefficient and Atkinson's index 
Joe, William. (2013)  2 - p. 239-257
 
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13

An analysis of the general benefits of a centralised VMI sy..:

, In: International journal of production research / Institution of Production Engineers ; American Institute of Industrial Engineers ; Society of Manufacturing Engineers
Grigore, M. C. ; Devika, K. ; Senthilkumar, A... (2013)  1 - p. 172-188
Copies: Zentrale;
 
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14

Multiformat digital products 

, In: Journal of marketing research / American Marketing Association
how design attributes interact with usage situations to det... 
Koukova, Nevena T.. (2012)  1 - p. 100-114
Copies:  Zentrale: z bwl 419 jc/085; Zentrale:Magazin Zs fb 4085
 
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15

Service customization research 

, In: The science of service systems / Haluk Demirkan ... eds. Foreword by Richard B. Chase
a review and future directions 
Kannan, P. K. ; Healey, John. (2011)  - p. 297-324
Copies:  Zentrale:E02 a swl 040/710
 
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