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Karantinou, Kalipso
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Managing the global front end of NPD 

, In: Journal of general management
lessons learned from the FMCG industry 
Sakellariou, Evy ; Karantinou, Kalipso ; Poulis, Konstantinos. (2013/14)  2 - p. 61-81
Copies:  Zentrale:Magazin Zs fc 7756
 
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