Kim, Hye‐Jin
5  results:
Search for persons X
?
 
?
2

Peer or expert? 

, In: International journal of advertising
the persuasive impact of YouTube public service announcemen... 
Paek, Hye-jin ; Hove, Thomas ; Jeong, Hyun Ju.. (2011)  1 - p. 161-188
Copies: Zentrale;
 
?
3

How do brands' Facebook posts induce consumers' e-word-of-m.. 

, In: Journal of advertising research / Advertising Research Foundation
informational versus emotional message strategy : a computa... 
Kim, Taemin ; Kim, Hyejin ; Kim, Yunhwan. (2019)  4 - p. 402-413
Copies:  Zentrale: z bwl 400 jc/279; Zentrale:Magazin Zs fc 5279
 
?
4

Volunteer management in sport:

, In: Routledge handbook of sport management / ed. by Leigh Robinson, Packianathan Chelladurai, Guillaume Bodet and Paul Downward
Kim, May. (2014)  - p. 159-177
Copies:  Zentrale:E02 a vwl 072.2 spo/496; BB WiWi: 11a vwl 072.2 spo/496a
 
?
5

PIE 

, In: Journal of marketing research / American Marketing Association
a holistic preference concept and measurement model 
Park, Young-hoon ; Bradlow, Eric T. ; Kim, Hye-jin.. (2014)  3 - p. 335-351
Copies:  Zentrale: z bwl 419 jc/085; Zentrale:Magazin Zs fb 4085
 
1-5