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International journal of market research
1
Exploring the drivers of status consumption for the wedding..:
, In:Copies:
Zentrale:E02 z bwl 402 240; Zentrale:Magazin Zs fe 1240
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The journal of brand management
2
Scale development and validation for measuring corporate br..:
, In:Copies:
Zentrale: z bwl 485/143; Zentrale:Magazin Zs ff 3043