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Journal of advertising research / Advertising Research Foundation
1
What drives consumers to engage with influencers?
, In:segmenting consumer response to influencers : insights for ...
Copies:
Zentrale: z bwl 400 jc/279; Zentrale:Magazin Zs fc 5279
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American economic journal
2
Advertising and environmental stewardship
, In:evidence from the BP oil spill
Copies:
Zentrale:E02 z vwl 001 jc/652; Zentrale:Magazin Zs ff 4073
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American economic journal
3
The first of month effect
, In:consumer behavior and store responses
Copies:
Zentrale:E02 z vwl 001 jc/652; Zentrale:Magazin Zs ff 4073