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Fang Sum, Chee
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1

Nonlinear effects of social connections and interactions on.. 

, In: Journal of marketing / American Marketing Association
evidences from online gaming markets 
Cheng, Zhang ; Phang, Chee Wei ; Wu, Qingsheng.. (2017)  6 - p. 132-155
Copies:  Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
 
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2

Bequeme Rabattjäger:

, In: Harvard-Business-Manager
Andrews, Michelle ; Fang, Zheng ; Luo, Xueming.. (2014)  7 - p. 11
Copies: Zentrale; TB BHV; TB Wirtschaft;
 
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3

Mobile targeting:

, In: Management science
Andrews, Michelle ; Luo, Xueming ; Fang, Zheng.. (2014)  7 - p. 1738-1756
Copies: Zentrale;
 
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4

Addressing the personalization-privacy paradox 

, In: Management information systems / Management Information Systems Research Center (MISRC) of the University of Minnesota Center (MISRC)
an empirical assessment from a field experiment on smartpho... 
Palme, Elia ; Tan, Chuan-hoo ; Sutanto, Juliana.. (2013)  4 - p. 1141-1164
Copies:  Zentrale:Magazin Zs ff 1190
 
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