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Kerin, Roger A.
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1

Introduction strategy for new products with positive and ne..:

, In: Management science
Mahajan, Vijay ; Muller, Eitan ; Kerin, Roger A.. (1984)  12 - p. 1389-1404
Copies: Zentrale;
 
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2

Multinational corporations versus organized labor 

, In: California management review / BerkeleyHaas, Haas School of Business, University of California Berkeley
divergent views on domestic unemployment 
Harvey, Michael G. ; Kerin, Roger A.. (1976)  3 - p. 5-13
Copies:  Zentrale: z bwl 037/286; Zentrale:Magazin Zs fc 5286
 
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3

Assessing trade show functions and performance 

, In: Journal of marketing / American Marketing Association
an exploratory study 
Kerin, Roger A. ; Cron, William L.. (1987)  3 - p. 87-94
Copies:  Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
 
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