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Pan, Jeong Hoon
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1

Consumers' response to format characteristics in native adv.. 

, In: Journal of advertising research / Advertising Research Foundation
the interaction between format similarity and format novelt 
Hwang, Yoori ; Jeong, Se-Hoon. (2021)  2 - p. 212-224
Copies:  Zentrale: z bwl 400 jc/279; Zentrale:Magazin Zs fc 5279
 
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2

Editorial content in native advertising 

, In: Journal of advertising research / Advertising Research Foundation
how do brand placement and content quality affect native-ad... 
Hwang, Yoori ; Jeong, Se-Hoon. (2019)  2 - p. 208-218
Copies:  Zentrale: z bwl 400 jc/279; Zentrale:Magazin Zs fc 5279
 
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3

Determinants and performance effects of executive pay multi.. 

, In: ILR review
evidence from Korea 
Hyun, Jeong-Hoon ; Kim, Bum-Joon ; Shin, Jae Yong.. (2015)  1 - p. 53-78
Copies: Zentrale;
 
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