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Journal of advertising research / Advertising Research Foundation
3
Positive side effects of in-app reward advertising
, In:free items boost sales : a focus on sampling effects
Copies:
Zentrale:E02 z bwl 400 jc/279; Zentrale:Magazin Zs fc 5279
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The journal of media economics
5
Examining the factors affecting the rate of IPTV diffusion
, In:empirical study on Korean IPTV
Copies: Zentrale;
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Applied economics letters
6
Author and article characteristics, journal quality and cit..:
, In:Copies: Zentrale;