Szmigin, Isabelle T.
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1

The bicultural value system 

, In: International journal of market research
undertaking research among ethnic audiences 
Sekhon, Yasmin Kaur ; Szmigin, Isabelle. (2009)  6 - p. 751-771
Copies:  Zentrale:E02 z bwl 402 240; Zentrale:Magazin Zs fe 1240
 
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2

Service quality in higher education: The role of student ex..:

Voss, Roediger ; Gruber, Thorsten ; Szmigin, Isabelle
Journal of business research.  60 (2007)  9 - p. 949-959 , 2007
 
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3

Integrating ethical brands into our consumption lives:

, In: The journal of brand management
Szmigin, Isabelle ; Carrigan, Marylyn ; O'Loughlin, Deirdre. (2006/07)  5 - p. 396-409
Copies:  Zentrale: z bwl 485/143; Zentrale:Magazin Zs ff 3043
 
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