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Yang, Dong Joo
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Positive side effects of in-app reward advertising 

, In: Journal of advertising research / Advertising Research Foundation
free items boost sales : a focus on sampling effects 
Lee, JooWon ; Shin, Dong-Hee. (2017)  3 - p. 272-282
Copies:  Zentrale: z bwl 400 jc/279; Zentrale:Magazin Zs fc 5279
 
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Managing consumer privacy concerns in personalization 

, In: Management information systems / Management Information Systems Research Center (MISRC) of the University of Minnesota Center (MISRC)
a strategic analysis of privacy protection 
Lee, Dong-joo ; Ahn, Jae-hyeon. (2011)  2 - p. 423-444
Copies:  Zentrale:Magazin Zs ff 1190
 
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