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Yim, Chi Kin
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1

Do customers and employees enjoy service participation? 

, In: Journal of marketing / American Marketing Association
synergistic effects of self- and other-efficacy 
Yim, Chi-kin ; Lam, Simon S. K.. (2012)  6 - p. 121-140
Copies:  Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
 
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2

Is customer participation in value creation a double-edged .. 

, In: Journal of marketing / American Marketing Association
evidence from professional financial services across cultur... 
Chan, Kimmy Wa ; Lam, Simon S. K.. (2010)  3 - p. 48-64
Copies:  Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
 
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3

Strengthening customer loyalty through intimacy and passion 

, In: Journal of marketing research / American Marketing Association
roles of customer-firm affection and customer-staff relatio... 
Yim, Chi-kin. (2008)  6 - p. 741-756
Copies:  Zentrale: z bwl 419 jc/085; Zentrale:Magazin Zs fb 4085
 
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