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Management science
1
Agency selling or reselling?
, In:channel structures in electronic retailing
Copies: Zentrale;
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Journal of marketing research / American Marketing Association
3
How should consumers' willingness to pay be measured?
, In:an empirical comparison of state-of-the-art approaches
Copies:
Zentrale: z bwl 419 jc/085; Zentrale:Magazin Zs fb 4085
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Journal of marketing research / American Marketing Association
4
Store within a store:
, In:Copies:
Zentrale: z bwl 419 jc/085; Zentrale:Magazin Zs fb 4085
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Marketing science
5
A theory of combative advertising:
, In:Copies:
Zentrale: z bwl 419 ja/92; Zentrale:Magazin Zs fe 4692
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Marketing science
7
A price discrimination model of trade promotions:
, In:Copies:
Zentrale: z bwl 419 ja/92; Zentrale:Magazin Zs fe 4692
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Management science
8
From story line to box office: a new approach for green-lig..:
, In:Copies: Zentrale;
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Management science
10
Should price increases be targeted?
, In:pricing power and selective vs. across-the-board price incr...
Copies: Zentrale;
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International journal of production research / Institution of Production Engineers ; American Institute of Industrial Engineers ; Society of Manufacturing Engineers
12
Analysis of quality-caused re-entrance electrical test syst..:
, In:Copies: Zentrale;
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MIT sloan management review / publ. quarterly by the Massachussetts Institute of Technology at the MIT Sloan School of Management
13
The brand advantage that will lure shoppers back to stores:
, In:Copies:
Zentrale: z bwl 037/294; Zentrale:Magazin Zs fc 7294
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Journal of marketing / American Marketing Association
14
Strategic information transmission in peer-to-peer lending ..:
, In:Copies:
Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
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International journal of production research / Institution of Production Engineers ; American Institute of Industrial Engineers ; Society of Manufacturing Engineers
15
Balancing of mixed-model parallel U-shaped assembly lines c..:
, In:Copies: Zentrale;