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The journal of business / The Graduate School of Business of the University of Chicago
1
Consumers' extent of evaluation in brand choice:
, In:Copies:
Zentrale:Magazin Zs fb 9493
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Journal of marketing research / American Marketing Association
2
Firms' strategic leverage of unplanned exposure and planned..
, In:an analysis in the context of celebrity endorsements
Copies:
Zentrale: z bwl 419 jc/085; Zentrale:Magazin Zs fb 4085
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Journal of marketing / American Marketing Association
3
(When) does third-party recognition for design excellence a..:
, In:Copies:
Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
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Journal of marketing / American Marketing Association
4
Harvesting brand information from social tags:
, In:Copies:
Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
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Journal of marketing / American Marketing Association
5
From social to sale
, In:the effects of firm-generated content in social media on cu...
Copies:
Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
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Journal of marketing / American Marketing Association
6
Marketing analytics for data-rich environments:
, In:Copies:
Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922
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International journal of production research / Institution of Production Engineers ; American Institute of Industrial Engineers ; Society of Manufacturing Engineers
7
Product recovery optimization in closed-loop supply chain t..:
, In:Copies: Zentrale;
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Journal of marketing research / American Marketing Association
8
Attributing conversions in a multichannel online marketing ..
, In:an empirical model and a field experiment
Copies:
Zentrale: z bwl 419 jc/085; Zentrale:Magazin Zs fb 4085
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Journal of marketing / American Marketing Association
9
The informational value of social tagging networks:
, In:Copies:
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Journal of marketing research / American Marketing Association
10
Multiformat digital products
, In:how design attributes interact with usage situations to det...
Copies:
Zentrale: z bwl 419 jc/085; Zentrale:Magazin Zs fb 4085
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Management science
11
Retail channel structure impact on strategic engineering pr..:
, In:Copies: Zentrale;
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Marketing science
12
Pricing digital content product lines
, In:a model and application for the National Academies Press
Copies:
Zentrale: z bwl 419 ja/92; Zentrale:Magazin Zs fe 4692
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Journal of marketing / American Marketing Association
13
Cross-category effects of aisle and display placements
, In:a spatial modeling approach and insights
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Journal of marketing research / American Marketing Association
14
Incorporating subjective characteristics in product design ..:
, In:Copies:
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The journal of peasant studies
15
Rural labour relations and development dilemmas in Kerala
, In:reflections on the dilemmas of a socially transforming labo...
Copies: Zentrale;