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Advances in National Brand and Private Label Marketing; Springer Proceedings in Business and Economics ,
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Generations and Their Preferences for Loyalty Program Rewar..:
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The Art of Digital Marketing for Fashion and Luxury Brands ,
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Managing Online Touchpoints for a Consistent Customer Exper..:
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Developments in Marketing Science: Proceedings of the Academy of Marketing Science; Finding New Ways to Engage and Satisfy Global Customers ,
3
Redefining Generational Cohorts Based on Touchpoint Exposur..:
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Exploring Omnichannel Retailing ,
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Retail Promotional Communication: The Comparative Effective..:
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