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Moorman, Christine
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1

When AI investments pay off in marketing:

Moorman, Christine ; Hickey, Colleen - [First edition] . , 2024
Link: https://learning.oreilly..
 
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2

Managing the cultural pitfalls of hybrid work: the authors ..:

Moorman, Christine ; Hinkfuss, Katie - [First edition] . , 2023
Link: https://learning.oreilly..
 
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3

The end of averages for marketing budgets:

Tavassoli, Nader T ; Moorman, Christine - [First edition] . , 2023
Link: https://learning.oreilly..
 
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4

Handbook on customer centricity 

strategies for building a customer-centric organization  Research handbooks in business and management;Edward Elgar E-Book Archive
Palmatier, Robert W. ; Moorman, Christine ; Lee, Ju-Yeon , 2019
Link: https://doi.org/10.4337/..

Copies:  Zentrale:E02 a bwl 424/475
 
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