I agree that this site is using cookies. You can find further informations here.
X
de Ruyter, Ko
3  results:
E-Books X
Search for persons X
?
1

Handbook of research on customer loyalty 

Research handbooks in business and management series
Keeling, Debbie I. ; Ruyter, Ko de ; Cox, David , 2022
Link: https://doi.org/10.4337/..

Copies:  BB WiWi: 11a bwl 424/451
 
?
2

Gamification design for mobile marketing effectiveness 

Ross School of Business working paper series ; 1274
Hofacker, Charles ; Lurie, Nicholas H. ; Donaldson, Jeff.. - April 2015 [revision] . , 2015
Link: http://hdl.handle.net/20..
 
?
3

Research on international service marketing 

a state of the art  Advances in international marketing 1474-7979 v. 15;Advances in international marketing ; v. 15
Pauwels, Pieter ; Ruyter, Ko de - 1st ed . , 2005
Link: https://doi.org/10.1016/..
 
1-3