Correia, Ana I.
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Challenges and opportunities for the social commerce 

, In: Management and marketing for improved retail competitiveness and performance / José Duarte Santos, Inês Veiga Pereira, Paulo Botelho Pires
the MO case 
Copies:  Zentrale:E02 a bwl 419 s/163
 
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2

Corporate social responsibility and cause-related marketing.. 

, In: Corporate responsibility and stakeholding / edited by David Crowther (De Montfort University, UK, Shahla Seifi (University of Derby, UK)
assessing consumption decisions of external stakeholders 
Ramos, Ana ; Alves, Helena ; Leitão, João. (2016)  - p. 179-197
Copies:  BB WiWi: 11a bwl 044/636
 
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