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Transformative consumer research for personal and collective well-being / ed. by David Glen Mick ...
1
Gambling beliefs versus reality
, In:implications for transformative public policy
Copies:
BB WiWi: 11a vwl 106/083
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The evolution of brands / ed. by Richard Elliott
2
The process of negotiating brand meaning
, In:a symbolic interactionist perspective
Copies:
BB WiWi: 11a bwl 485/712-1