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Advances in national brand and private label marketing / Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Alexander Chernev editors
1
Influence of PL equity on store loyalty
, In:a comparative analysis between spain and the U.S.
Copies:
Zentrale:E02 a swl 918/190(5)
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Handbook of strategic e-business management / Francisco J. Martínez López, ed.
2
The concept of flow in online consumer behavior:
, In:Copies:
BB WiWi: 11a swl 050/535