Martinez‐Lopez, J.
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1

Establishment of MoS in Chile: Pertinence Assessment Throug..:

, In: Computation and big data for transport / Pedro Diez, Pekka Neittaanmäki, Jacques Periaux, Tero Tuovinen, Jordi Pons-Prats, editors
Copies:  TB Nautik Uf Die 8 (2020)
 
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2

Influence of PL equity on store loyalty 

, In: Advances in national brand and private label marketing / Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Alexander Chernev editors
a comparative analysis between spain and the U.S. 
Copies:  Zentrale:E02 a swl 918/190(5)
 
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3

IT competence-enabled business performance and competitive ..:

, In: Handbook of strategic e-business management / Francisco J. Martínez López, ed.
Pérez-Aróstegui, Maria N.. (2014)  - p. 109-138
Copies:  BB WiWi: 11a swl 050/535
 
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4

An integrated review of the efficacy of Internet advertisin 

, In: Handbook of strategic e-business management / Francisco J. Martínez López, ed.
concrete approaches to the banner ad format and the context... 
Rejón-Guardia, Francisco. (2014)  - p. 523-564
Copies:  BB WiWi: 11a swl 050/535
 
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5

Corporate disclosure strategies on company websites 

, In: Handbook of strategic e-business management / Francisco J. Martínez López, ed.
reviewing opportunistic practices 
Guillamón-Saorín, Encarna. (2014)  - p. 957-975
Copies:  BB WiWi: 11a swl 050/535
 
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6

Online consumption motivations 

, In: Handbook of strategic e-business management / Francisco J. Martínez López, ed.
an integrated theoretical delimitation and refinement based... 
Copies:  BB WiWi: 11a swl 050/535
 
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7

Online advertising intrusiveness and consumers' avoidance b..:

, In: Handbook of strategic e-business management / Francisco J. Martínez López, ed.
Rejón-Guardia, Francisco. (2014)  - p. 565-586
Copies:  BB WiWi: 11a swl 050/535
 
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8

The concept of flow in online consumer behavior:

, In: Handbook of strategic e-business management / Francisco J. Martínez López, ed.
Copies:  BB WiWi: 11a swl 050/535
 
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9

The pervasive influence of electronic word of mouth (eWOM) ..:

, In: Handbook of strategic e-business management / Francisco J. Martínez López, ed.
Rejón-Guardia, Francisco. (2014)  - p. 821-839
Copies:  BB WiWi: 11a swl 050/535
 
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