E-LIB Suche - Ergebnisse für: Panda, Naresh K

1

Marketing reform

, In: Does marketing need reform? / Jagdish N. Sheth ... eds.

the case of excessive buying

Malhotra, Naresh K. ; Wu, Lan ; Allvine, Fred C.. (2006) - p. 45-53

Copies: TB Nautik 19/0 She 3(2006)/Magazin

2

Innovative IT systems in logistics and supply chain managem..

, In: Key factors for successful logistics / ed. by Thorsten Blecker ... With contributions by Hatem Aldarrat ...

RFID

Raghavulu, P. ; Yamani, Naresh ; Ravindranath, K.. (2007) - p. 169-177

Copies: BB WiWi: 11a bwl 276/568

3

Methodological issues in cross-cultural marketing research:..:

, In: The nature and scope of marketing research / ed. by David F. Birks and Tim Macer

Malhotra, Naresh K. ; Agarwal, James. (2009) - p. 56-95

Copies: Zentrale:E02 a bwl 402.2/014-1; BB WiWi: 11a bwl 402.2/014a-1

4

Cronyism

, In: The impact of culture

a cross-cultural analysis

Khatri, Naresh. (2009) - p. 126-150

Copies: TB Nautik 15/9.4 Cro. II,1 (2009)/ Magazin; BB WiWi: 11a bwl 063.5/150-2

5

Marketing research in the New Millennium

emerging issues and trends

Malhotra, Naresh K.. (2007) - p. 3-32

Copies: Zentrale; TB Wirtschaft; BB WiWi;

6

Marketing research

a state-of-the-art review and directions for the twenty-fir...

Malhotra, Naresh K. ; Kleiser, Susan Bardi. (2007) - p. 102-143

Copies: Zentrale; TB Wirtschaft; BB WiWi;

7

Overcoming the attribute prespecification bias in internati..:

Malhotra, Naresh K. ; Bartels, Betsy Charles. (2007) - p. 27-42

Copies: Zentrale; TB Wirtschaft; BB WiWi;

8

Strucural reliabilty and stability of nonmetric conjoint an..:

Malhotra, Naresh K.. (2007) - p. 435-449

Copies: Zentrale; TB Wirtschaft; BB WiWi;

9

Improving predictive power of conjoint analysis by constrai..:

Srinivasan, V.. (2007) - p. 505-513

Copies: Zentrale; TB Wirtschaft; BB WiWi;

10

Internet users' information privacy concerns (IUIPC)

the construct, the scale, and a causal model

Malhotra, Naresh K. ; Agrarwal, James. (2007) - p. 404-433

Copies: Zentrale; TB Wirtschaft; BB WiWi;

11

Validity and structural reliability of multidimensional sca..:

Malhotra, Naresh K.. (2007) - p. 229-244

Copies: Zentrale; TB Wirtschaft; BB WiWi;

12

Helping marketing research earn a seat at the table for dec..

an assessment and prescription for the future

Malhotra, Naresh K. ; Uslay, Can. (2007) - p. 33-66

Copies: Zentrale; TB Wirtschaft; BB WiWi;

13

Methodological issues in cross-cultural marketing research

a state-of-the-art review

Malhotra, Naresh K. ; Agarwal, James. (2007) - p. 3-38

Copies: Zentrale; TB Wirtschaft; BB WiWi;

14

Common method variance in IS research

a comparison of alternative approaches and a reanalysis of ...

Malhotra, Naresh K. ; Patil, Ashutosh. (2007) - p. 283-314

Copies: Zentrale; TB Wirtschaft; BB WiWi;