Ruiz, Irene
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Information and communication technologies in tourism 

, In: Strategic marketing in tourism services / edited by Rodoula H. Tsiotsou and Ronald E. Goldsmith
a comparison for travel agents, hotels and restaurants 
Copies:  TB Nautik 17/7.1.2 Str 2(2012)
 
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Influence of PL equity on store loyalty 

, In: Advances in national brand and private label marketing / Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Alexander Chernev editors
a comparative analysis between spain and the U.S. 
Copies:  Zentrale:E02 a swl 918/190(5)
 
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