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Tempest, Philip R.
1
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1
Innovative Ansätze zur qualifizierten Coupon-Response-Erfa..:
, In:
Handbuch Couponing / Wolfgang Hartmann ... (Hrsg.)
Kreutzer, Ralf T.
;
Tempest, Tamara
;
Strobel, Oliver
. (2003) - p. 487-504
Copies:
BB WiWi
: 11a bwl 479.2/121
1-1
