Verma, Krishan K.
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Brand platforms as strategic investments 

, In: The connected customer / ed. by Stefan Wuyts ...
leveraging customer connections to manage profitability, gr... 
Srivastava, Rajendra Krishan. (2010)  - p. 203-213
Copies:  BB WiWi: 11a bwl 424.2 s/115
 
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The portable home 

, In: Das Private neu denken / Karin Jurczyk / Mechtild Oechsle (Hrsg.)
the domestication of public space 
Kumar, Krishan ; Makarova, Ekaterina. (2008)  - p. 70-92
Copies: Zentrale; SOCIUM;
 
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