Airani, Rajeev
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How social media effects shape sentiments along the twitter..:

Airani, Rajeev ; Karande, Kiran
Journal of Business Research.  142 (2022)  - p. 988-997 , 2022
 
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Promotion Induced Competitive Effects: Two Essays:

Airani, Rajeev
https://digitalcommons.odu.edu/marketing_etds/11.  , 2009
 
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