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Armstrong Soule, Catherine Anne
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1

Manipulating Consumers with the Truth: Relative-Difference ..:

Madrigal, Robert ; Armstrong Soule, Catherine Anne ; King, Jesse
Journal of Advertising.  , 2024
Link: https://doi.org/10.1080/..
 
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2

Preaching to the middle of the road: Strategic differences ..:

Armstrong Soule, Catherine Anne ; Sekhon, Tejvir
British Food Journal.  121 (2018)  1 - p. 157-171 , 2018
Link: https://doi.org/10.1108/..
 
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3

Anchors and norms in anonymous pay-what-you-want pricing co..:

, In: Journal of behavioral and experimental economics
Armstrong Soule, Catherine A. ; Madrigal, Robert. (2015)  - p. 167-175
Copies:  Zentrale:E02 z vwl 069.1 jc/370
 
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4

Signaling Nothing: Motivating the Masses with Status Signal..:

Armstrong Soule, Catherine A. ; Sekhon, Tejvir Singh
Journal of Macromarketing.  42 (2022)  2 - p. 308-325 , 2022
Link: https://doi.org/10.1177/..
 
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5

Conspicuous anticonsumption: When green demarketing brands ..:

Sekhon, Tejvir S. ; Armstrong Soule, Catherine A.
Psychology & Marketing.  37 (2019)  2 - p. 278-290 , 2019
Link: https://doi.org/10.1002/..
 
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6

Anchors and norms in anonymous pay-what-you-want pricing co..:

Armstrong Soule, Catherine A. ; Madrigal, Robert
Journal of Behavioral and Experimental Economics.  57 (2015)  - p. 167-175 , 2015
Link: https://doi.org/10.1016/..
 
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7

Less is more: is a green demarketing strategy sustainable?:

Armstrong Soule, Catherine A. ; Reich, Brandon J.
Journal of Marketing Management.  31 (2015)  13-14 - p. 1403-1427 , 2015
Link: https://doi.org/10.1080/..
 
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8

Green Demarketing in Advertisements: Comparing "Buy Green" ..:

Reich, Brandon J. ; Soule, Catherine A. Armstrong
Journal of Advertising.  45 (2016)  4 - p. 441-458 , 2016
Link: http://www.jstor.org/sta..
 
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9

Green Demarketing in Advertisements: Comparing "Buy Green" ..:

Reich, Brandon J. ; Soule, Catherine A. Armstrong
Journal of Advertising.  45 (2016)  4 - p. 441-458 , 2016
Link: https://doi.org/10.1080/..
 
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