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Banerjee, Sumitro
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1

Salesforce Incentives and Remanufacturing:

Kovach, Jeremy J. ; Atasu, Atalay ; Banerjee, Sumitro
Production and Operations Management.  27 (2018)  3 - p. 516-530 , 2018
Link: https://doi.org/10.1111/..
 
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2

Targeting and salesforce compensation: When sales spill ove..:

Banerjee, Sumitro ; Thevaranjan, Alex P.
Quantitative Marketing and Economics.  17 (2018)  1 - p. 81-104 , 2018
Link: https://doi.org/10.1007/..
 
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3

Corporate social responsibility and product quality: Comple..:

Banerjee, Sumitro ; Wathieu, Luc
International Journal of Research in Marketing.  34 (2017)  3 - p. 734-745 , 2017
Link: https://doi.org/10.1016/..
 
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4

Product development capability and marketing strategy for n..:

Banerjee, Sumitro ; Soberman, David A.
International Journal of Research in Marketing.  30 (2013)  3 - p. 276-291 , 2013
Link: https://doi.org/10.1016/..
 
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5

How incumbent firms foster consumer expectations, delay lau..:

Banerjee, Sumitro ; Sarvary, Miklos
Quantitative Marketing and Economics.  7 (2009)  4 - p. 445-481 , 2009
Link: https://doi.org/10.1007/..
 
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6

Product development capability and marketing strategy for n..:

Banerjee, Sumitro ; Soberman, David A
Series: ESMT Working Paper.  , 2013
Link: http://hdl.handle.net/10..
 
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7

How to deal with unprofitable customers? A salesforce compe..:

Banerjee, Sumitro ; Thevaranjan, Alex P
Series: ESMT Working Paper.  , 2013
Link: http://hdl.handle.net/10..
 
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8

Marketing social responsibility:

Banerjee, Sumitro ; Wathieu, Luc
Series: ESMT Working Paper.  , 2013
Link: http://hdl.handle.net/10..
 
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