Barrot, Christian
38  results:
Search for persons X
?
5

Reward-scrounging in customer referral programs:

Meyners, Jannik ; Barrot, Christian ; Becker, Jan U..
International Journal of Research in Marketing.  34 (2017)  2 - p. 382-398 , 2017
 
?
10

Referral programs, customer value, and the relevance of dya..:

Armelini, Guillermo ; Barrot, Christian ; Becker, Jan U.
International Journal of Research in Marketing.  32 (2015)  4 - p. 449-452 , 2015
 
?
11

Deckungsbeitragsorientierte Steuerung von Targeting-Kampagn..:

Fandrich, Thomas ; Barrot, Christian ; Becker, Jan U.
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung.  66 (2014)  7 - p. 601-624 , 2014
 
?
12

Impact of service pricing on referral behaviour:

Barrot, Christian ; Becker, Jan U. ; Meyners, Jannik
European Journal of Marketing.  47 (2013)  7 - p. 1052-1066 , 2013
 
?
13

Optimal Product-Sampling Strategies in Social Networks: How..:

Schlereth, Christian ; Barrot, Christian ; Skiera, Bernd.
International Journal of Electronic Commerce.  18 (2013)  1 - p. 45-72 , 2013
 
?
14

Optimal Product-Sampling Strategies in Social Networks: How..:

Schlereth, Christian ; Barrot, Christian ; Skiera, Bernd.
International Journal of Electronic Commerce.  18 (2013)  1 - p. 45-72 , 2013
 
1-15