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Basu, Rituparna
53
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Online (53)
Mediatypes
Articles (Online) (36)
Bookchapter (Online) (3)
OpenAccess-fulltext (14)
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1
Online consumer shopping behaviour: A review and research a..:
Singh, Kandarp
;
Basu, Rituparna
International Journal of Consumer Studies. 47 (2023) 3 - p. 815-851 , 2023
Link:
https://doi.org/10.1111/..
?
2
People, profiles, and purchases: Investigating the impact o..:
Bryant, Morgan M.
;
Basu, Rituparna
Cogent Business & Management. 10 (2023) 3 - p. , 2023
Link:
https://doi.org/10.1080/..
?
3
Twenty‐five years of consumer vulnerability research: Criti..:
Basu, Rituparna
;
Kumar, Anil
;
Kumar, Satish
Journal of Consumer Affairs. 57 (2023) 1 - p. 673-695 , 2023
Link:
https://doi.org/10.1111/..
?
4
Marketing analytics: The bridge between customer psychology..:
Basu, Rituparna
;
Lim, Weng Marc
;
Kumar, Anil
.
Psychology & Marketing. 40 (2023) 12 - p. 2588-2611 , 2023
Link:
https://doi.org/10.1002/..
?
5
A Multicentric Survey of Indian Medical Students about thei..:
Chakravarty, Aparna
;
Nabi, Nusrat
;
Basu, Rituparna
...
Journal of Pure and Applied Microbiology. 16 (2022) 2 - p. 1049-1059 , 2022
Link:
https://doi.org/10.22207..
?
6
Visual merchandising and store atmospherics: An integrated ..:
Basu, Rituparna
;
Paul, Justin
;
Singh, Kandarp
Journal of Business Research. 151 (2022) - p. 397-408 , 2022
Link:
https://doi.org/10.1016/..
?
7
The Economic Consequences of Cardiac Surgery Associated Acu..:
DeAnda Jr, Abe
;
Basu, Rituparna
;
Cheung, Albert T.
.
Seminars in Thoracic and Cardiovascular Surgery. 33 (2021) 4 - p. 1001-1007 , 2021
Link:
https://doi.org/10.1053/..
?
8
Effect of eWOM stimuli and eWOM response on perceived servi..:
Roy, Gobinda
;
Datta, Biplab
;
Mukherjee, Srabanti
.
Tourism Recreation Research. 46 (2020) 4 - p. 457-472 , 2020
Link:
https://doi.org/10.1080/..
?
9
Antecedents of Online Purchase Intention Among Ageing Consu..:
Roy, Gobinda
;
Basu, Rituparna
;
Ray, Samudyuti
Global Business Review. 24 (2020) 5 - p. 1041-1057 , 2020
Link:
https://doi.org/10.1177/..
?
10
E-Servicescape in Service: Theoretical Underpinnings and Em..:
, In:
Services Marketing Issues in Emerging Economies
,
Basu, Rituparna
;
Mandal, Sayani
- p. 75-88 , 2020
Link:
https://doi.org/10.1007/..
?
11
Profiling emerging market investors: a segmentation approac:
Kumar, Satish
;
Goyal, Nisha
;
Basu, Rituparna
International Journal of Bank Marketing. 36 (2018) 3 - p. 441-455 , 2018
Link:
https://doi.org/10.1108/..
?
12
Effect of eWOM Valence on Online Retail Sales:
Roy, Gobinda
;
Datta, Biplab
;
Basu, Rituparna
Global Business Review. 18 (2017) 1 - p. 198-209 , 2017
Link:
https://doi.org/10.1177/..
?
13
Trends and Future Directions in Online Marketing Research:
Roy, Gobinda
;
Datta, Biplab
;
Basu, Rituparna
Journal of Internet Commerce. 16 (2016) 1 - p. 1-31 , 2016
Link:
https://doi.org/10.1080/..
?
14
A rare variation of cutaneous innervation of dorsum of hand..:
Roy, Tapati
;
Sarkar, Jayanta
;
Ray, Koushik
...
National Journal of Clinical Anatomy. 5 (2016) 4 - p. 234-236 , 2016
Link:
https://doi.org/10.1055/..
?
15
Supernumerary muscle of tarsal tunnel: a case report:
Basu, Rituparna
;
Baral, Karabi
;
Sarkar, Jayantu Sarkar
..
National Journal of Clinical Anatomy. 5 (2016) 3 - p. 169-171 , 2016
Link:
https://doi.org/10.1055/..
1-15