Berger, Bruce K.
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1

Leaders as Communication Agents:

, In: New Perspectives in Organizational Communication; Current Trends and Issues in Internal Communication,
 
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3

The role of public relations leadership in effective social..:

, In: Social media and crisis communication / edited by Lucinda Austin and Yan Jin
Meng, Juan ; Berger, Bruce K.. (2018)  - p. 85-98
Copies:  TB Nautik 19/1.2 Soc 8 (2018); BB WiWi: 11a bwl 464 s/694
 
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4

Maximizing the Potential of Millennial Communication Profes..:

Meng, Juan ; Berger, Bruce K.
International Journal of Strategic Communication.  12 (2018)  5 - p. 507-525 , 2018
 
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5

Information flow and communication practice challenges: A g..:

Cacciatore, Michael A. ; Meng, Juan ; Berger, Bruce K.
Corporate Communications: An International Journal.  22 (2017)  3 - p. 292-307 , 2017
 
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6

Gender effect in Russian public relations: A perfect storm ..:

Erzikova, Elina ; Berger, Bruce K.
Women's Studies International Forum.  56 (2016)  - p. 28-36 , 2016
 
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9

A Test of Excellent Leadership in Public Relations: Key Qua..:

Meng, Juan ; Berger, Bruce K. ; Gower, Karla K..
Journal of Public Relations Research.  24 (2012)  1 - p. 18-36 , 2012
 
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11

Brand Placement in Movies: The Effect of Film Genre on View..:

Park, Dong-Jin ; Berger, Bruce K.
Journal of Promotion Management.  16 (2010)  4 - p. 428-444 , 2010
 
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12

Provocations in Public Relations: A Study of Gendered Ideol..:

Aldoory, Linda ; Reber, Bryan H. ; Berger, Bruce K..
Journalism & Mass Communication Quarterly.  85 (2008)  4 - p. 735-750 , 2008
 
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13

You Can't Homogenize Success in Communication Management: P..:

Berger, Bruce K. ; Reber, Bryan H. ; Heyman, William C.
International Journal of Strategic Communication.  1 (2007)  1 - p. 53-71 , 2007
 
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14

Gaining influence in public relations 

the role of resistance in practice  LEA's communication series
Copies:  Zentrale:E03 a puz 025 mb/318
 
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