Bruce D. Keillor
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1

Selecting and employing the right media in direct marketing..:

Keillor, Bruce
Direct Marketing: An International Journal.  2 (2008)  1 - p. , 2008
 
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2

The service encounter in a multi‐national context:

Keillor, Bruce D. ; Lewison, Dale ; Tomas M. Hult, G...
Journal of Services Marketing.  21 (2007)  6 - p. 451-461 , 2007
 
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3

Tools vs toys: does your technology work for you or play wi..:

Keillor, Bruce D.
Direct Marketing: An International Journal.  1 (2007)  4 - p. 211-217 , 2007
 
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4

Editor's note:

Keillor, Bruce
Direct Marketing: An International Journal.  1 (2007)  3 - p. , 2007
 
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5

Introduction from the Editor:

Keillor, Bruce
Direct Marketing: An International Journal.  1 (2007)  1 - p. , 2007
 
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10

A Study of the Service Encounter in Eight Countries:

Keillor, Bruce D. ; Hult, G. Tomas M. ; Kandemir, Destan
Journal of International Marketing.  12 (2004)  1 - p. 9-35 , 2004
 
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11

Improving sales training cycle times for new trainees:

Bashaw, R.Edward ; Ingram, Thomas N ; Keillor, Bruce D
Industrial Marketing Management.  31 (2002)  4 - p. 329-338 , 2002
 
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