Celsi, Mary Wolfinbarger
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4

Employees as internal audience: how advertising affects emp..:

Celsi, Mary Wolfinbarger ; Gilly, Mary C.
Journal of the Academy of Marketing Science.  38 (2009)  4 - p. 520-529 , 2009
 
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8

Creating Renaissance Employees in an Era of Convergence Bet..:

Celsi, Richard ; Wolfinbarger, Mary
Journal of Education for Business.  76 (2001)  6 - p. 308-312 , 2001
 
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11

Essentials of marketing research:

Copies:  Zentrale:E02 a bwl 402.2/686(2); Zentrale:E02 a bwl 402.2/686(2)a
 
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15

Market share, profit margin, and marketing efficiency of ea..:

Min, Sungwook ; Wolfinbarger, Mary
Journal of Business Research.  58 (2005)  8 - p. 1030-1039 , 2005
 
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