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Chen, Zoey
57
results:
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Format
Online (55)
Print (2)
Mediatypes
Articles (Online) (32)
Articles (Print) (2)
OpenAccess-fulltext (23)
Languages
german (1)
english (39)
Sorted by: Relevance
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?
1
How consumer digital signals are reshaping the customer jou..:
Schweidel, David A.
;
Bart, Yakov
;
Inman, J. Jeffrey
...
Journal of the Academy of Marketing Science. 50 (2022) 6 - p. 1257-1276 , 2022
Link:
https://doi.org/10.1007/..
?
2
The effect of incentive structure on referral: the determin..:
Wang, Lili
;
Chen, Zoey
Journal of the Academy of Marketing Science. 50 (2022) 5 - p. 1091-1110 , 2022
Link:
https://doi.org/10.1007/..
?
3
More Rational or More Emotional Than Others? Lay Beliefs Ab..:
VanBergen, Noah
;
Lurie, Nicholas H.
;
Chen, Zoey
Journal of Consumer Psychology. 32 (2021) 2 - p. 274-292 , 2021
Link:
https://doi.org/10.1002/..
?
4
John Quelch on Marketing:
Quelch, John
;
Chen, Zoey
Customer Needs and Solutions. 8 (2021) 4 - p. 137-139 , 2021
Link:
https://doi.org/10.1007/..
?
5
Are We There Yet? An Anticipation Account of the Return Tri..:
Chen, Zoey
;
Hamilton, Ryan
;
Rucker, Derek D.
Social Psychological and Personality Science. 12 (2020) 2 - p. 258-265 , 2020
Link:
https://doi.org/10.1177/..
?
6
Why Unhappy Customers Are Unlikely to Share Their Opinions ..:
Hydock, Chris
;
Chen, Zoey
;
Carlson, Kurt
Journal of Marketing. 84 (2020) 6 - p. 95-112 , 2020
Link:
https://www.jstor.org/st..
?
7
Why Unhappy Customers Are Unlikely to Share Their Opinions ..:
Hydock, Chris
;
Chen, Zoey
;
Carlson, Kurt
Journal of Marketing. 84 (2020) 6 - p. 95-112 , 2020
Link:
https://doi.org/10.1177/..
?
8
Psychology of word of mouth marketing:
Chen, Zoey
;
Yuan, May
Current Opinion in Psychology. 31 (2020) - p. 7-10 , 2020
Link:
https://doi.org/10.1016/..
?
9
Social Acceptance and Word of Mouth: How the Motive to Belo..:
Chen, Zoey
Journal of Consumer Research. 44 (2017) 3 - p. 613-632 , 2017
Link:
https://doi.org/10.1093/..
?
10
Social Acceptance and Word of Mouth: How the Motive to Belo..:
CHEN, ZOEY
Journal of Consumer Research. 44 (2017) 3 - p. 613-632 , 2017
Link:
https://www.jstor.org/st..
?
11
Everywhere and at All Times: Mobility, Consumer Decision-Ma..:
Lurie, Nicholas H.
;
Berger, Jonah
;
Chen, Zoey
...
Customer Needs and Solutions. 5 (2017) 1-2 - p. 15-27 , 2017
Link:
https://doi.org/10.1007/..
?
12
How Content Acquisition Method Affects Word of Mouth:
CHEN, ZOEY
;
BERGER, JONAH
Journal of Consumer Research. 43 (2016) 1 - p. 86-102 , 2016
Link:
https://www.jstor.org/st..
?
13
How Content Acquisition Method Affects Word of Mouth:
Chen, Zoey
;
Berger, Jonah
Journal of Consumer Research. 43 (2016) 1 - p. 86-102 , 2016
Link:
https://doi.org/10.1093/..
?
14
When, Why, and How Controversy Causes Conversation:
Chen, Zoey
;
Berger, Jonah
Journal of Consumer Research. 40 (2013) 3 - p. 580-593 , 2013
Link:
https://doi.org/10.1086/..
?
15
Temporal Contiguity and Negativity Bias in the Impact of On..:
Chen, Zoey
;
Lurie, Nicholas H.
Journal of Marketing Research. 50 (2013) 4 - p. 463-476 , 2013
Link:
https://doi.org/10.1509/..
1-15