Cheng, Boon-Liat
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1

Does Electronic Word-of-Mouth Still Contribute to Boosting ..:

, In: Lecture Notes in Networks and Systems; Proceedings of the 2nd International Conference on Emerging Technologies and Intelligent Systems,
Cheng, Boon-Liat ; Cham, Tat-Huei ; Cai, Yuan Feng.. - p. 392-403 , 2023
 
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3

Counteracting the Impact of Online Fake News on Brands:

Cham, Tat-Huei ; Cheng, Boon-Liat ; Aw, Eugene Cheng-Xi...
Journal of Computer Information Systems.  64 (2023)  2 - p. 245-264 , 2023
 
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Unveiling the Influence of Social Technologies on Online So..:

, In: Current and Future Trends on Intelligent Technology Adoption; Studies in Computational Intelligence,
Tang, Kin Leong ; Huam, Hon Tat ; Cham, Tat-Huei. - p. 187-207 , 2023
 
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10

Factors influencing clothing interest and purchase intentio..:

Cham, Tat Huei ; Ng, Caryn Kar Yan ; Lim, Yet Mee.
The International Review of Retail, Distribution and Consumer Research.  28 (2017)  2 - p. 174-189 , 2017
 
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12

Service Quality and the Mediating Effect of Corporate Image..:

Cheng, Boon-Liat
https://jurnal.ugm.ac.id/gamaijb/article/view/5474/4448.  , 2014
 
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13

Augmented reality in smart retailing: A (n) (A) Symmetric A..:

Nikhashemi, S.R. ; Knight, Helena H. ; Nusair, Khaldoon.
Journal of Retailing and Consumer Services.  60 (2021)  - p. 102464 , 2021
 
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14

The Role of Cultural Differences in Customer Retention: Evi..:

Fam, Kim-Shyan ; Liat Cheng, Boon ; Cham, Tat-Huei..
Journal of Hospitality & Tourism Research.  47 (2021)  1 - p. 257-288 , 2021
 
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