E-LIB Suche - Ergebnisse für: Chintagunta, Pradeep K.

1

Do No Harm? Unintended Consequences of Pharmaceutical Price..:

Jaikumar, Saravana ; Chintagunta, Pradeep K. ; Sahay, Arvind
Journal of Marketing. , 2024

Link: https://doi.org/10.1177/..

2

Making a Smooth Exit? Menthol Bans and Cigarette Sales in M..:

Goli, Ali ; Mummalaneni, Simha ; Chintagunta, Pradeep K.
Marketing Science. 43 (2024) 3 - p. 564-589 , 2024

Link: https://doi.org/10.1287/..

3

Frontiers: Breaking the Glass Ceiling: Empowering Female En..:

Germann, Frank ; Anderson, Stephen J. ; Chintagunta, Pradeep K..
Marketing Science. 43 (2024) 2 - p. 244-253 , 2024

Link: https://doi.org/10.1287/..

4

Frontiers: Inequalities in Dealers' Interest Rate Markups? ..:

Ozturk, O. Cem ; He, Cheng ; Chintagunta, Pradeep K.
Marketing Science. 43 (2024) 1 - p. 20-32 , 2024

Link: https://doi.org/10.1287/..

5

Effects of Payment on User Engagement in Online Courses:

Goli, Ali ; Chintagunta, Pradeep K. ; Sriram, S.
Journal of Marketing Research. 59 (2021) 1 - p. 11-34 , 2021

Link: https://doi.org/10.1177/..

6

Mapping Consumers' Context-Dependent Consumption Preference..:

Park, Junghyun ; Kim, Minki ; Chintagunta, Pradeep K...
Journal of Consumer Research. 49 (2021) 2 - p. 202-228 , 2021

Link: https://doi.org/10.1093/..

7

Comments on "Counterfactual Inference for Consumer Choice A..:

Chintagunta, Pradeep K.
Quantitative Marketing and Economics. 19 (2021) 3-4 - p. 411-415 , 2021

Link: https://doi.org/10.1007/..

8

Social Media, Influencers, and Adoption of an Eco-Friendly ..:

Zhang, Wanqing ; Chintagunta, Pradeep K. ; Kalwani, Manohar U.
Journal of Marketing. 85 (2021) 3 - p. 10-27 , 2021

Link: https://doi.org/10.1177/..

9

Commercial Success Through Commercials? Advertising and Pay..:

Yang, Joonhyuk ; Lee, Jung Youn ; Chintagunta, Pradeep K.
Journal of Marketing Research. 58 (2021) 5 - p. 925-947 , 2021

Link: https://doi.org/10.1177/..

10

Geography as branding: Descriptive evidence from Taobao:

Chintagunta, Pradeep K. ; Chu, Junhong
Quantitative Marketing and Economics. 19 (2021) 1 - p. 53-92 , 2021

Link: https://doi.org/10.1007/..

11

Geography as Branding: Descriptive Evidence from Taobao:

Chintagunta, Pradeep K. ; Chu, Junhong
Quantitative Marketing and Economics 2021. , 2020

Link: https://ssrn.com/abstrac..

12

Capital Market Returns to New Product Development Success: ..:

Park, Kyung M. ; Chintagunta, Pradeep K. ; Suk, Inho
Journal of Marketing Research. 56 (2019) 1 - p. 37-56 , 2019

Link: https://www.jstor.org/st..

13

Marketing Mix Response Across Retail Formats - The Role of ..:

Jindal, Pranav ; Zhu, Ting ; Chintagunta, Pradeep K..
Journal of Marketing. , 2019

Link: https://ssrn.com/abstrac..

14

Price Uncertainty and Market Power in Retail Gasoline: The ..:

Rossi, Federico ; Chintagunta, Pradeep K.
Marketing Science. 37 (2018) 5 - p. 753-770 , 2018

Link: https://www.jstor.org/st..

15

Structural models in marketing:

, In: Handbook of Marketing Analytics,

Chintagunta, Pradeep K. , 2018

Link: https://doi.org/10.4337/..