Cruz-Milán, Oliver
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1

Destination brand personality self-congruity and crime perc..:

Cruz-Milán, Oliver ; Castillo-Ortiz, Ismael
Journal of Destination Marketing & Management.  28 (2023)  - p. 100781 , 2023
 
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3

One model, one construct, different psychographic measures:..:

Cruz-Milán, Oliver
Tourism and Hospitality Research.  23 (2022)  4 - p. 471-493 , 2022
 
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4

Consumer-Based Brand Equity as Predictor of Three Behaviora..:

, In: Developments in Marketing Science: Proceedings of the Academy of Marketing Science; From Micro to Macro: Dealing with Uncertainties in the Global Marketplace,
Cruz-Milan, Oliver - p. 479-480 , 2022
 
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5

Effects of COVID-19 on Variations of Taxpayers in Tourism-R..:

Cruz-Milan, Oliver ; Lagunas-Puls, Sergio
Journal of Risk and Financial Management.  14 (2021)  12 - p. 578 , 2021
 
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Hotels' marketing mix responses at insecurity-stricken dest..:

Cruz-Milán, Oliver
International Hospitality Review.  36 (2021)  1 - p. 131-155 , 2021
 
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7

Evaluating the effects of an online marketing program: The ..:

Cruz-Milán, Oliver ; Avsar, Veysel
Journal of Global Scholars of Marketing Science.  31 (2021)  4 - p. 645-662 , 2021
 
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8

Plog's model of personality-based psychographic traits in t.. 

, In: Tourism planning and destination marketing / edited by Mark Anthony Camilleri
a review of empirical research 
Cruz-Milán, Oliver. (2019)  - p. 49-74
Copies: Zentrale; TB BHV;
 
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9

Integrating venturesomeness and consumption needs: effects ..:

Cruz-Milán, Oliver
Journal of Travel & Tourism Marketing.  36 (2019)  6 - p. 747-767 , 2019
 
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10

Chapter 3 Plog's Model of Personality-Based Psychographic T..:

, In: Tourism Planning and Destination Marketing,
Cruz-Milan, Oliver - p. 49-74 , 2018
 
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14

Loyalty in the time of COVID-19: A review of the literature..:

Cruz-Milán, Oliver
info:eu-repo/semantics/altIdentifier/doi/10.3389/fpsyg.2023.1119737.  , 2023
 
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Loyalty in the time of COVID-19: A review of the literature..:

Cruz-Milán, Oliver
http://www.ncbi.nlm.nih.gov/pmc/articles/PMC9975594/.  , 2023
 
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