E-LIB Suche - Ergebnisse für: Daellenbach, Kate

1

Exploring responsible global leadership in corporate–commun..:

, In: Research Handbook of Global Leadership,

Daellenbach, Kate ; Seymour, Richard G. ; Webster, Cynthia M. , 2020

2

Just How Prepared Are You? An Application of Marketing Segm..:

Daellenbach, Kate ; Parkinson, Joy ; Krisjanous, Jayne
Journal of Nonprofit & Public Sector Marketing. 30 (2018) 4 - p. 413-443 , 2018

Link: https://doi.org/10.1080/..

3

Helping those who help us

, In: The journal of brand management

co-branded and co-created Twitter promotion in CSR partners...

Burton, Suzan ; Soboleva, Alena ; Daellenbach, Kate ; Beckman, Terry... (2017) 4 - p. 322-333

Copies: Zentrale: z bwl 485/143; Zentrale:Magazin Zs ff 3043

4

Helping those who help us: co-branded and co-created Twitte..:

Burton, Suzan ; Soboleva, Alena ; Daellenbach, Kate...
Journal of Brand Management. 24 (2017) 4 - p. 322-333 , 2017

Link: https://doi.org/10.1057/..

5

Tweets for tots: using Twitter to promote a charity and its..:

Soboleva, Alena ; Burton, Suzan ; Daellenbach, Kate.
Journal of Consumer Marketing. 34 (2017) 6 - p. 515-523 , 2017

Link: https://doi.org/10.1108/..

6

Theorising change and stability in service ecosystems: a mo..:

Simmonds, Hamish ; Gazley, Aaron ; Daellenbach, Kate
The Service Industries Journal. 38 (2017) 3-4 - p. 250-263 , 2017

Link: https://doi.org/10.1080/..

7

A sensemaking perspective on arts sponsorship decisions:

Daellenbach, Kate ; Zander, Lena ; Thirkell, Peter
Arts and the Market. 6 (2016) 1 - p. 68-87 , 2016

Link: https://doi.org/10.1108/..

8

The ties that bind? Online musicians and their fans:

Daellenbach, Kate ; Kusel, Rachael ; Rod, Michel
Asia Pacific Journal of Marketing and Logistics. 27 (2015) 2 - p. 168-190 , 2015

Link: https://doi.org/10.1108/..

9

Examining the Influence of the Individual in Arts Sponsorsh..:

Daellenbach, Kate ; Thirkell, Peter ; Zander, Lena
Journal of Nonprofit & Public Sector Marketing. 25 (2013) 1 - p. 81-104 , 2013

Link: https://doi.org/10.1080/..

10

Understanding the decision‐making processes for arts sponso..:

Daellenbach, Kate
International Journal of Nonprofit and Voluntary Sector Marketing. 17 (2012) 4 - p. 363-374 , 2012

Link: https://doi.org/10.1002/..

11

"Behind Closed Doors": opportunity identification through o..:

Webster, Cynthia M. ; Seymour, Richard ; Daellenbach, Kate.
Qualitative Market Research: An International Journal. 13 (2010) 1 - p. 24-35 , 2010

Link: https://doi.org/10.1108/..

12

Understanding sponsorship and sponsorship relationships—mul..:

Daellenbach, Kate ; Davies, John ; Ashill, Nicholas J.
International Journal of Nonprofit and Voluntary Sector Marketing. 11 (2006) 1 - p. 73-87 , 2006

Link: https://doi.org/10.1002/..