E-LIB Suche - Ergebnisse für: Dahl, Darren W

1

Hitting the bullseye: Accurately measuring willingness to p..:

Schmidt, Jonas ; Steiner, Michael ; Krafft, Manfred..
International Journal of Research in Marketing. 41 (2024) 2 - p. 383-402 , 2024

Link: https://doi.org/10.1016/..

2

How Consumers Respond to Embarrassing Service Encounters: A..:

Sun, Yixia ; Wang, Xuehua ; Hoegg, JoAndrea.
Journal of Marketing Research. 60 (2023) 4 - p. 646-664 , 2023

Link: https://doi.org/10.1177/..

3

Moving, Fast or Slow: How Perceived Speed Influences Mental..:

Shani-Feinstein, Yael ; Kyung, Ellie J ; Goldenberg, Jacob...
Journal of Consumer Research. 49 (2022) 3 - p. 520-542 , 2022

Link: https://doi.org/10.1093/..

4

The Upside of Negative: Social Distance in Online Reviews o..:

Ordabayeva, Nailya ; Cavanaugh, Lisa A. ; Dahl, Darren W.
Journal of Marketing. 86 (2022) 6 - p. 70-92 , 2022

Link: https://doi.org/10.1177/..

5

Products in Disguise: Communicating Product Benefits with S..:

Van Kerckhove, Anneleen ; De Bondt, Caroline ; Geuens, Maggie...
Journal of Consumer Research. 49 (2022) 5 - p. 838-860 , 2022

Link: https://doi.org/10.1093/..

6

The Signal Value of Crowdfunded Products:

Acar, Oguz A. ; Dahl, Darren W. ; Fuchs, Christoph.
Journal of Marketing Research. 58 (2021) 4 - p. 644-661 , 2021

Link: https://doi.org/10.1177/..

7

Leveraging Creativity in Charity Marketing: The Impact of E..:

Xu, Lidan ; Mehta, Ravi ; Dahl, Darren W.
Journal of Marketing. 86 (2021) 5 - p. 79-94 , 2021

Link: https://doi.org/10.1177/..

8

Mapping Consumers' Context-Dependent Consumption Preference..:

Park, Junghyun ; Kim, Minki ; Chintagunta, Pradeep K...
Journal of Consumer Research. 49 (2021) 2 - p. 202-228 , 2021

Link: https://doi.org/10.1093/..

9

Marketers Project Their Personal Preferences onto Consumers..:

Herzog, Walter ; Hattula, Johannes D. ; Dahl, Darren W.
Journal of Marketing Research. 58 (2021) 3 - p. 456-475 , 2021

Link: https://doi.org/10.1177/..

10

How income shapes moral judgments of prosocial behavior:

Olson, Jenny G. ; McFerran, Brent ; Morales, Andrea C..
International Journal of Research in Marketing. 38 (2021) 1 - p. 120-135 , 2021

Link: https://doi.org/10.1016/..

11

Above the Scam: Moral Elevation Reduces Gullibility:

Hamby, Anne ; McFerran, Brent ; Dahl, Darren W.
Journal of Consumer Psychology. 32 (2021) 3 - p. 466-474 , 2021

Link: https://doi.org/10.1002/..

12

Reimagining marketing strategy: driving the debate on grand..:

de Ruyter, Ko ; Keeling, Debbie Isobel ; Plangger, Kirk...
Journal of the Academy of Marketing Science. 50 (2021) 1 - p. 13-21 , 2021

Link: https://doi.org/10.1007/..

13

Egocentric Processing: The Advantages of Person-Related Fea..:

Weiss, Liad ; Dahl, Darren W ; Kirmani, Amna..
Journal of Consumer Research. 49 (2021) 2 - p. 288-311 , 2021

Link: https://doi.org/10.1093/..

14

How Does Religion Affect Consumer Response to Failure and R..:

Hyodo, Jamie D ; Bolton, Lisa E ; Dahl, Darren W..
Journal of Consumer Research. 47 (2020) 5 - p. 807-828 , 2020

Link: https://doi.org/10.1093/..

15

A Little Piece of Me: When Mortality Reminders Lead to Givi..:

Dunn, Lea ; White, Katherine ; Dahl, Darren W..
Journal of Consumer Research. 47 (2020) 3 - p. 431-453 , 2020

Link: https://doi.org/10.1093/..