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Edson Escalas, Jennifer
44
results:
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Online (41)
Print (3)
Mediatypes
Articles (Online) (39)
Bookchapter (Online) (2)
Bookchapter (Print) (3)
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1
Scaling Social Impact: Marketing to Grow Nonprofit Solution:
Nardini, Gia
;
Bublitz, Melissa G.
;
Butler, Caitlin
...
Journal of Public Policy & Marketing. 41 (2022) 3 - p. 254-276 , 2022
Link:
https://doi.org/10.1177/..
?
2
What Happens in Vegas Stays on TripAdvisor? A Theory and Te..:
van Laer, Tom
;
Edson Escalas, Jennifer
;
Ludwig, Stephan
...
Journal of Consumer Research. , 2018
Link:
https://doi.org/10.1093/..
?
3
Narrative Processing: Building Consumer Connections to Bran..:
Edson Escalas, Jennifer
Journal of Consumer Psychology. 14 (2004) 1-2 - p. 168-180 , 2004
Link:
https://doi.org/10.1207/..
?
4
Fishing For Feelings? Hooking Viewers Helps!:
Edson Escalas, Jennifer
;
Chapman Moore, Marian
;
Edell Britton, Julie
Journal of Consumer Psychology. 14 (2004) 1-2 - p. 105-114 , 2004
Link:
https://doi.org/10.1207/..
?
5
Significant Objects: How Eudaimonic Narratives Enhance the ..:
Hamby, Anne
;
Tezer, Ali
;
Escalas, Jennifer Edson
Journal of Advertising. 52 (2022) 3 - p. 406-422 , 2022
Link:
https://doi.org/10.1080/..
?
6
Stronger together: Developing research partnerships with so..:
Bublitz, Melissa G.
;
Peracchio, Laura A.
;
Davis, Brennan
...
Journal of Consumer Affairs. 56 (2022) 3 - p. 1028-1045 , 2022
Link:
https://doi.org/10.1111/..
?
7
Conceptualizing brand purpose and considering its implicati..:
Williams, Patti
;
Escalas, Jennifer Edson
;
Morningstar, Andrew
Journal of Consumer Psychology. 32 (2022) 4 - p. 699-723 , 2022
Link:
https://doi.org/10.1002/..
?
8
Rise Up: Understanding Youth Social Entrepreneurs and Their..:
Bublitz, Melissa G.
;
Chaplin, Lan Nguyen
;
Peracchio, Laura A.
...
Journal of Public Policy & Marketing. 40 (2020) 2 - p. 206-225 , 2020
Link:
https://doi.org/10.1177/..
?
9
Reminiscing on self_brand connections: differentiating expe..:
, In:
Handbook of Research on Identity Theory in Marketing
,
Escalas, Jennifer Edson
;
Gallo, Iñigo
;
Gaustad, Tarje
, 2019
Link:
https://doi.org/10.4337/..
?
10
Food access for all: Empowering innovative local infrastruc..:
Bublitz, Melissa G.
;
Peracchio, Laura A.
;
Dadzie, Charlene A.
...
Journal of Business Research. 100 (2019) - p. 354-365 , 2019
Link:
https://doi.org/10.1016/..
?
11
Mental simulation and category knowledge affect really new ..:
Nielsen, Jesper H.
;
Escalas, Jennifer Edson
;
Hoeffler, Steve
Journal of Experimental Psychology: Applied. 24 (2018) 2 - p. 145-158 , 2018
Link:
https://doi.org/10.1037/..
?
12
Connecting With Celebrities: How Consumers Appropriate Cele..:
Escalas, Jennifer Edson
;
Bettman, James R.
Journal of Advertising. 46 (2017) 2 - p. 297-308 , 2017
Link:
https://www.jstor.org/st..
?
13
Connecting With Celebrities: How Consumers Appropriate Cele..:
Escalas, Jennifer Edson
;
Bettman, James R.
Journal of Advertising. 46 (2017) 2 - p. 297-308 , 2017
Link:
https://doi.org/10.1080/..
?
14
Transformative Stories: A Framework for Crafting Stories fo..:
Bublitz, Melissa G.
;
Escalas, Jennifer Edson
;
Peracchio, Laura A.
...
Journal of Public Policy & Marketing. 35 (2016) 2 - p. 237-248 , 2016
Link:
http://www.jstor.org/sta..
?
15
Transformative Stories: A Framework for Crafting Stories fo..:
Bublitz, Melissa G.
;
Escalas, Jennifer Edson
;
Peracchio, Laura A.
...
Journal of Public Policy & Marketing. 35 (2016) 2 - p. 237-248 , 2016
Link:
https://doi.org/10.1509/..
1-15