E-LIB Suche - Ergebnisse für: Eliashberg, Jehoshua

1

On enjoying watching movies in a theatre versus at home: a ..:

Ho, Jason Yiu-chung ; Eliashberg, Jehoshua ; Weinberg, Charles B..
Marketing Letters. 35 (2023) 1 - p. 29-44 , 2023

2

How quantifying the shape of stories predicts their success:

Toubia, Olivier ; Berger, Jonah ; Eliashberg, Jehoshua
Proceedings of the National Academy of Sciences. 118 (2021) 26 - p. , 2021

Link: https://doi.org/10.1073/..

3

Talk Bursts: The Role of Spikes in Pre-release Word-of-Mout..:

Gelper, Sarah ; Peres, Renana ; Eliashberg, Jehoshua
Journal of Marketing Research. , 2018

Link: https://doi.org/10.1509/..

4

Talk Bursts: The Role of Spikes in Prerelease Word-of-Mouth..:

Gelper, Sarah ; Peres, Renana ; Eliashberg, Jehoshua
Journal of Marketing Research. 55 (2018) 6 - p. 801-817 , 2018

Link: https://www.jstor.org/st..

5

Talk Bursts: The Role of Spikes in Prerelease Word-of-Mouth..:

Gelper, Sarah ; Peres, Renana ; Eliashberg, Jehoshua
Journal of Marketing Research. 55 (2018) 6 - p. 801-817 , 2018

Link: https://doi.org/10.1177/..

6

Of video games, music, movies, and celebrities:

Eliashberg, Jehoshua ; Hennig-Thurau, Thorsten ; Weinberg, Charles B..
International Journal of Research in Marketing. 33 (2016) 2 - p. 241-245 , 2016

Link: https://doi.org/10.1016/..

7

The role of network embeddedness in film success:

Packard, Grant ; Aribarg, Anocha ; Eliashberg, Jehoshua.
International Journal of Research in Marketing. 33 (2016) 2 - p. 328-342 , 2016

Link: https://doi.org/10.1016/..

8

Assessing Box Office Performance Using Movie Scripts: A Ker..:

Eliashberg, Jehoshua ; Hui, Sam K. ; John Zhang, Z.
IEEE Transactions on Knowledge and Data Engineering. 26 (2014) 11 - p. 2639-2648 , 2014

Link: https://doi.org/10.1109/..

9

Seeding a Message to Harvest Reach. Predicting and Optimizi..:

van der Lans, Ralf ; van Bruggen, Gerrit ; Eliashberg, Jehoshua.
GfK Marketing Intelligence Review. 4 (2012) 1 - p. 32-41 , 2012

Link: https://doi.org/10.2478/..

10

The antecedents and consequences of restrictive age-based r..:

Leenders, Mark A.A.M. ; Eliashberg, Jehoshua
International Journal of Research in Marketing. 28 (2011) 4 - p. 367-377 , 2011

Link: https://doi.org/10.1016/..

11

A Viral Branching Model for Predicting the Spread of Electr..:

van der Lans, Ralf ; van Bruggen, Gerrit ; Eliashberg, Jehoshua.
Marketing Science. 29 (2010) 2 - p. 348-365 , 2010

Link: https://www.jstor.org/st..

12

The consumer's rent vs. buy decision in the rentailer:

Knox, George ; Eliashberg, Jehoshua
International Journal of Research in Marketing. 26 (2009) 2 - p. 125-135 , 2009

Link: https://doi.org/10.1016/..

13

Demand-driven scheduling of movies in a multiplex:

Eliashberg, Jehoshua ; Hegie, Quintus ; Ho, Jason...
International Journal of Research in Marketing. 26 (2009) 2 - p. 75-88 , 2009

Link: https://doi.org/10.1016/..

14

Evolutionary approach to the development of decision suppor..:

Eliashberg, Jehoshua ; Swami, Sanjeev ; Weinberg, Charles B..
Decision Support Systems. 47 (2009) 1 - p. 1-12 , 2009

Link: https://doi.org/10.1016/..

15

Modeling DVD Preorder and Sales: An Optimal Stopping Approa..:

Hui, Sam K. ; Eliashberg, Jehoshua ; George, Edward I.
Marketing Science. 27 (2008) 6 - p. 1097-1110 , 2008

Link: https://www.jstor.org/st..