I agree that this site is using cookies. You can find further informations here.
X
Gómez Borja, Miguel Ángel
302  results:
Search for persons X
?
1

¡Pide mi vino!: análisis con eye tracking del etiquetado de..:

Retamosa Ferreiro, Marta ; Gómez Borja, Miguel Ángel ; Millán Campos, Ángel
Vivat Academia.  , 2021
Link: https://doi.org/10.15178..
 
?
2

Adopción de redes sociales virtuales: ampliación del modelo..:

Lorenzo Romero, Carlota ; Alarcón de Amo, María del Carmen ; Gómez Borja, Miguel Ángel
Cuadernos de Economía y Dirección de la Empresa.  14 (2011)  3 - p. 194-205 , 2011
Link: https://doi.org/10.1016/..
 
?
3

Flight prices on the internet 

, In: Journal of transport economics and policy / The London School of Economics and Political Science and the University of Bath
price differences and price variability between intermediar... 
Andrés Martínez, Maria Encarnación ; Gómez Borja, Miguel-Ángel ; Mondéjar Jiménez, Juan-Antonio. (2014)  1 - p. 1-13
Copies:  Zentrale:Magazin Zs fe 3214
 
?
4

Flight Prices on the Internet: Price Differences and Price ..:

Martínez, Ma Encarnación Andrés ; Borja, Miguel-Ángel Gómez ; Jiménez, Juan-Antonio Mondéjar
Journal of Transport Economics and Policy.  48 (2014)  1 - p. 1-13 , 2014
Link: https://www.jstor.org/st..
 
?
5

Consumer receptiveness to international retail expansion: a..:

Eckman, Molly ; Sakarya, Sema ; Hyllegard, Karen..
The International Review of Retail, Distribution and Consumer Research.  25 (2015)  3 - p. 260-275 , 2015
Link: https://doi.org/10.1080/..
 
?
6

Spanish consumers' perceptions of US apparel speciality ret..:

Hyllegard, Karen ; Eckman, Molly ; Descals, Alejandro Molla.
Journal of Consumer Behaviour.  4 (2005)  5 - p. 345-362 , 2005
Link: https://doi.org/10.1002/..
 
?
7

El "storytelling" desde la perspectiva profesional y académ..:

Pino Romero, Cristina del ; Vizcaíno-Alcantud, Pablo ; Gómez Borja, Miguel Ángel
https://doi.org/10.6035/adcomunica.7243.  , 2023
Link: http://hdl.handle.net/10..
 
?
8

Storytelling from a professional and academic perspective: ..:

del Pino-Romero, Cristina ; Vizcaíno-Alcantud, Pablo ; Gómez Borja, Miguel Ángel
http://www.e-revistes.uji.es/index.php/adcomunica/article/view/7243/7803.  , 2023
Link: http://www.e-revistes.uj..
 
?
9

Does the intensity of use of social media influence the eco..:

Gelashvili, Vera ; Martínez-Navalón, Juan Gabriel ; Gómez-Borja, Miguel Ángel
The Journal of Technology Transfer.  49 (2022)  1 - p. 19-43 , 2022
Link: https://doi.org/10.1007/..
 
?
10

Active Participation of E-Consumer: A Qualitative Analysis ..:

Lorenzo-Romero, Carlota ; Andrés-Martínez, María-Encarnación ; Cordente-Rodríguez, María.
SAGE Open.  11 (2021)  1 - p. 215824402097916 , 2021
Link: https://doi.org/10.1177/..
 
?
11

Active participation of e-consumer: A qualitative analysis ..:

Lorenzo Romero, Carlota María ; Andrés Martínez, María Encarnación ; Cordente Rodríguez, María.
Lorenzo-Romero, C., Andrés-Martínez, M. E., Cordente-Rodríguez, M., & Gómez-Borja, M. Á. (2021). Active participation of e-consumer: A qualitative analysis from fashion retailer perspective. Sage Open, 11(1), 2158244020979169. https://doi.org/10.1177/2158244020979169.  , 2021
Link: http://hdl.handle.net/10..
 
?
12

¡Pide mi vino!: análisis con eye tracking del etiquetado de..:

Retamosa Ferreiro, Marta ; Gómez Borja, Miguel Ángel ; Millán Campos, Ángel
Retamosa Ferreiro, M., Gómez Borja, M. Á., & Millán Campos, Á. (2021). ¡ Pide mi vino!: análisis con eye tracking del etiquetado de botellas de vino en una feria nacional del vino..  , 2021
Link: http://hdl.handle.net/10..
 
?
13

Open Innovation as a Business Entrepreneurship Strategy: Th..:

, In: Advances in Business Strategy and Competitive Advantage; Analyzing the Relationship Between Innovation, Value Creation, and Entrepreneurship,
Gomez-Borja, Miguel Angel ; Lorenzo-Romero, Carlota ; del-Pozo Ruiz, Leticia - p. 201-231 , 2020
Link: https://doi.org/10.4018/..
 
?
14

E-mail màrqueting, febrer 2018:

Arias Montesinos, Sandra ; Gómez Borja, Miguel Ángel ; Vizcaíno Alcantud, Pablo Javier
http://hdl.handle.net/10609/141627.  , 2018
Link: http://hdl.handle.net/10..
 
?
15

Comportament del consumidor, setembre 2018:

Mollá Descals, Alejandro ; Gómez Borja, Miguel Ángel ; Berenguer Contrí, Gloria
http://hdl.handle.net/10609/143206.  , 2018
Link: http://hdl.handle.net/10..
 
1-15