E-LIB Suche - Ergebnisse für: Gatignon, Hubert

1

The Effect of Marketing Breadth and Competitive Spread on C..:

Xiang, Yi ; Soberman, David ; Gatignon, Hubert
Production and Operations Management. 31 (2022) 2 - p. 622-644 , 2022

Link: https://doi.org/10.1111/..

2

Les comportements éthiques et ceux contrevenant aux princip..:

Gatignon, Hubert
Recherche et Applications en Marketing (French Edition). 34 (2019) 2 - p. 67-79 , 2019

Link: https://doi.org/10.1177/..

3

Les comportements éthiques et ceux contrevenant aux princip..:

Gatignon, Hubert
Recherche et Applications en Marketing. 34 (2019) 2 - p. 67-79 , 2019

Link: https://www.jstor.org/st..

4

Ethical behaviours versus behaviours that contravene deonto..:

Gatignon, Hubert
Recherche et Applications en Marketing (English Edition). 34 (2018) 2 - p. 63-74 , 2018

Link: https://doi.org/10.1177/..

5

A marketing perspective on business models:

Gatignon, Hubert ; Lecocq, Xavier ; Pauwels, Koen.
AMS Review. 7 (2017) 3-4 - p. 85-89 , 2017

Link: https://doi.org/10.1007/..

6

Editorial:

Gatignon, Hubert ; Gotteland, David ; Haon, Christophe
Recherche et Applications en Marketing (French Edition). 31 (2016) 3 - p. 3-6 , 2016

Link: https://doi.org/10.1177/..

7

Customer orientation and organizational innovation: the cas..:

Pekovic, Sanja ; Rolland, Sylvie ; Gatignon, Hubert
Journal of Business & Industrial Marketing. 31 (2016) 7 - p. 835-848 , 2016

Link: https://doi.org/10.1108/..

8

Editorial:

Gatignon, Hubert ; Gotteland, David ; Haon, Christophe
Recherche et Applications en Marketing (English Edition). 31 (2016) 3 - p. 2-5 , 2016

Link: https://doi.org/10.1177/..

9

Commentary on Jacob Goldenberg, Barak Libai and Eitan Mulle..:

Gatignon, Hubert
International Journal of Research in Marketing. 27 (2010) 1 - p. 16-17 , 2010

Link: https://doi.org/10.1016/..

10

Erratum to Commentary on Jacob Goldenberg, Barak Libai and ..:

Gatignon, Hubert
International Journal of Research in Marketing. 27 (2010) 2 - p. 198 , 2010

Link: https://doi.org/10.1016/..

11

Erin Anderson and the Path Breaking Work of TCE in New Area..:

Gatignon, Aline ; Gatignon, Hubert
Journal of Retailing. 86 (2010) 3 - p. 232-247 , 2010

Link: https://doi.org/10.1016/..

12

New IJRM editor appointed:

Gatignon, Hubert
International Journal of Research in Marketing. 26 (2009) 3 - p. 167 , 2009

Link: https://doi.org/10.1016/..

13

List of occasional reviewers—2004:

Gatignon, Hubert
International Journal of Research in Marketing. 22 (2005) 1 - p. 101-105 , 2005

Link: https://doi.org/10.1016/..

14

Research Issues at the Boundary of Competitive Dynamics and..:

Soberman, David ; Gatignon, Hubert
Marketing Science. 24 (2005) 1 - p. 165-174 , 2005

Link: https://www.jstor.org/st..

15

The INSEAD-Wharton Alliance on Globalizing

Strategies for Building Successful Global Businesses

Gatignon, Hubert ; Kimberly, John R. ; Gunther, Robert E. - Online-Ausg. . , 2004

Link: https://doi.org/10.1017/..