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Gounaris, Spiros
78
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Online (78)
Mediatypes
Articles (Online) (58)
Bookchapter (Online) (1)
OpenAccess-fulltext (19)
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1
A dynamic, relational approach to B2B customer experience: ..:
Gounaris, Spiros
;
Almoraish, Ahmed
Journal of Business Research. 177 (2024) - p. 114606 , 2024
Link:
https://doi.org/10.1016/..
?
2
A contingency-based approach to the nexus between internati..:
Pyper, Keith
;
Marie Doherty, Anne
;
Gounaris, Spiros
.
Journal of Business Research. 148 (2022) - p. 472-488 , 2022
Link:
https://doi.org/10.1016/..
?
3
Pursuing Alternative Demand Forecasting Approaches in the T..:
, In:
Strategic Innovative Marketing and Tourism in the COVID-19 Era; Springer Proceedings in Business and Economics
,
Gounaris, Spiros
- p. 1-9 , 2021
Link:
https://doi.org/10.1007/..
?
4
Viewpoint:
Gounaris, Spiros
Journal of Business & Industrial Marketing. 35 (2020) 4 - p. 631-631 , 2020
Link:
https://doi.org/10.1108/..
?
5
Internal market orientation adoption and new service develo..:
Gounaris, Spiros
;
Chryssochoidis, George
;
Boukis, Achilleas
European Journal of Marketing. 54 (2020) 7 - p. 1641-1674 , 2020
Link:
https://doi.org/10.1108/..
?
6
Investigating international strategic brand management and ..:
Pyper, Keith
;
Doherty, Anne Marie
;
Gounaris, Spiros
.
International Marketing Review. 37 (2019) 1 - p. 98-129 , 2019
Link:
https://doi.org/10.1108/..
?
7
Hospitality servicescape effects on customer-employee inter..:
Kaminakis, Kostas
;
Karantinou, Kalipso
;
Koritos, Christos
.
Tourism Management. 72 (2019) - p. 130-144 , 2019
Link:
https://doi.org/10.1016/..
?
8
Internal market orientation determinants of employee brand ..:
Boukis, Achilleas
;
Gounaris, Spiros
;
Lings, Ian
Journal of Services Marketing. 31 (2017) 7 - p. 690-703 , 2017
Link:
https://doi.org/10.1108/..
?
9
Unfolding the recipes for conflict resolution during the ne..:
Gounaris, Spiros
;
Chatzipanagiotou, Kalliopi
;
Boukis, Achilleas
.
Journal of Business Research. 69 (2016) 10 - p. 4042-4055 , 2016
Link:
https://doi.org/10.1016/..
?
10
Linking key account management practices to performance out..:
Tzempelikos, Nektarios
;
Gounaris, Spiros
Industrial Marketing Management. 45 (2015) - p. 22-34 , 2015
Link:
https://doi.org/10.1016/..
?
11
How to reduce the negative impact of customer non-complianc..:
Kostopoulos, Giannis
;
Gounaris, Spiros
;
Rizomyliotis, Ioannis
Journal of Strategic Marketing. 22 (2014) 6 - p. 513-529 , 2014
Link:
https://doi.org/10.1080/..
?
12
Relational key account management: Building key account man..:
Gounaris, Spiros
;
Tzempelikos, Nektarios
Industrial Marketing Management. 43 (2014) 7 - p. 1110-1123 , 2014
Link:
https://doi.org/10.1016/..
?
13
Linking IMO with employees' fit with their environment and ..:
Boukis, Achilleas
;
Gounaris, Spiros
Journal of Services Marketing. 28 (2014) 1 - p. 10-21 , 2014
Link:
https://doi.org/10.1108/..
?
14
The role of employee job satisfaction in strengthening cust..:
Gounaris, Spiros
;
Boukis, Achilleas
Journal of Services Marketing. 27 (2013) 4 - p. 322-333 , 2013
Link:
https://doi.org/10.1108/..
?
15
Approaching Key Account Management from a long-term perspec..:
Tzempelikos, Nektarios
;
Gounaris, Spiros
Journal of Strategic Marketing. 21 (2013) 2 - p. 179-198 , 2013
Link:
https://doi.org/10.1080/..
1-15