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The Oxford handbook of strategic sales and sales management / edited by David W. Cravens
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The Strategic Role of the Selling Function: A Resource-Base..:
, In:
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The Oxford handbook of strategic sales and sales management / ed. by David W. Cravens ...
3
The strategic role of the selling function
, In:a resource-based framework
Copies:
TB Nautik 17/1.7 Oxf 1 (2011)
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Inside the mind of decision makers
antecedents and consequences of managers' mental models
Schriftenreihe Innovative Betriebswirtschaftliche Forschung und Praxis ; 225
Copies:
Zentrale:E02 a bwl 038/608; BB WiWi: 11a bwl 038/608a