E-LIB Suche - Ergebnisse für: Harrison, Kristina

1

Necessity is the mother of innovations: A qualitative study..:

Unson, Sophie ; Wang, Wei ; Harrison, Kristina
Journal of Convention & Event Tourism. 24 (2023) 5 - p. 458-479 , 2023

Link: https://doi.org/10.1080/..

2

CSR Fraud and Consumer Opinions: What Simulated "tweets" Ca..:

Harrison, Kristina ; Huang, Lei
Journal of Sustainable Marketing. , 2023

Link: https://doi.org/10.51300..

3

Game and Punishment Criminal Justice Lens on Commission Str..:

, In: Celebrating the Past and Future of Marketing and Discovery with Social Impact; Developments in Marketing Science: Proceedings of the Academy of Marketing Science,

Harrison, Kristina ; Arndt, Aaron D. - p. 107-108 , 2022

Link: https://doi.org/10.1007/..

4

Propensity to Assimilate: A Grounded Theory Development of ..:

, In: Developments in Marketing Science: Proceedings of the Academy of Marketing Science; From Micro to Macro: Dealing with Uncertainties in the Global Marketplace,

Harrison, Kristina ; Ford, John B. ; Karande, Kiran. - p. 339-340 , 2022

Link: https://doi.org/10.1007/..

5

The development and validation of a Chinese American affili..:

Harrison, Kristina ; Ford, John ; Karande, Kiran..
Journal of Business Research. 143 (2022) - p. 331-345 , 2022

Link: https://doi.org/10.1016/..

6

What a Trip! How Patients Evaluate Centers of Excellence in..:

, In: Celebrating the Past and Future of Marketing and Discovery with Social Impact; Developments in Marketing Science: Proceedings of the Academy of Marketing Science,

Thelen, Shawn ; Yoo, Boonghee ; Harrison, Kristina - p. 361-362 , 2022

Link: https://doi.org/10.1007/..

7

To thine own self be true: a moderated moderated mediation ..:

Huang, Lei ; Harrison, Kristina
Journal of Marketing Management. 39 (2022) 7-8 - p. 615-647 , 2022

Link: https://doi.org/10.1080/..

8

The Role of Generic Price Look-Up Code in WIC Benefit Redem..:

Zhang, Junzhou ; Zhang, Qi ; Tang, Chuanyi...
Journal of Public Policy & Marketing. 41 (2022) 3 - p. 237-253 , 2022

Link: https://doi.org/10.1177/..

9

When Authenticity Backfires: Genuine CSR Intent Could Cause..:

, In: Celebrating the Past and Future of Marketing and Discovery with Social Impact; Developments in Marketing Science: Proceedings of the Academy of Marketing Science,

Harrison, Kristina ; Huang, Lei - p. 109-110 , 2022

Link: https://doi.org/10.1007/..

10

Patient consideration of local hospital, center of excellen..:

Yoo, Boonghee ; Thelen, Shawn T. ; Harrison, Kristina
Health Marketing Quarterly. 40 (2021) 2 - p. 119-140 , 2021

Link: https://doi.org/10.1080/..

11

Goal-relevant versus incidental similarity when choosing be..:

Arndt, Aaron D. ; Karande, Kiran ; Harrison, Kristina.
Journal of Business Research. 126 (2021) - p. 556-564 , 2021

Link: https://doi.org/10.1016/..

12

Consumer Acculturation as a Process: A Propensity to Accult..:

, In: Marketing Opportunities and Challenges in a Changing Global Marketplace; Developments in Marketing Science: Proceedings of the Academy of Marketing Science,

Harrison, Kristina ; Ford, John B. - p. 419-420 , 2020

Link: https://doi.org/10.1007/..

13

Does Model Ethnicity Matter in International Advertising? A..:

, In: Marketing Opportunities and Challenges in a Changing Global Marketplace; Developments in Marketing Science: Proceedings of the Academy of Marketing Science,

Harrison, Kristina - p. 39-40 , 2020

Link: https://doi.org/10.1007/..

14

Not all corporate social responsibility (CSR) is created eq..:

Harrison, Kristina ; Huang, Lei
Journal of Marketing Theory and Practice. , 2020

Link: https://doi.org/10.1080/..

15

Inferences about Target Marketing from Languages on Website..:

, In: Marketing Opportunities and Challenges in a Changing Global Marketplace; Developments in Marketing Science: Proceedings of the Academy of Marketing Science,

Harrison, Kristina ; Gopinath, Mahesh ; Glassman, Myron - p. 165-166 , 2020

Link: https://doi.org/10.1007/..