Heil, Oliver
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4

Marketing competition in the 21st century:

Heil, Oliver ; Lehmann, Don ; Stremersch, Stefan
International Journal of Research in Marketing.  27 (2010)  2 - p. 161-163 , 2010
 
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6

IJRM/MSI special issue on evolving marketing competition in..:

Heil, Oliver ; Montgomery, David B.
International Journal of Research in Marketing.  25 (2008)  1 - p. 3-4 , 2008
 
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Secondary-electron velocity spectra and angular distributio..:

Rothard, Hermann ; Kroneberger, Kurt ; Schosnig, Markus...
Nuclear Instruments and Methods in Physics Research Section B: Beam Interactions with Materials and Atoms.  48 (1990)  1-4 - p. 616-620 , 1990
 
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10

Competitive Market Signaling:

Heil, Oliver P. ; Bungert, Michael D.
Marketing ZFP.  27 (2005)  JRM 2 - p. 91-100 , 2005
 
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12

Toward an understanding of price wars: Their nature and how..:

Heil, Oliver P ; Helsen, Kristiaan
International Journal of Research in Marketing.  18 (2001)  1-2 - p. 83-98 , 2001
 
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13

Introduction to the Special Issue on Competition and Market..:

Heil, Oliver P. ; Montgomery, David B.
International Journal of Research in Marketing.  18 (2001)  1-2 - p. 1-3 , 2001
 
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15

Explaining Competitive Reactions to New Products: An Empiri..:

Heil, Oliver P. ; Walters, Rockney G.
Journal of Product Innovation Management.  10 (1993)  1 - p. 53-65 , 1993
 
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