E-LIB Suche - Ergebnisse für: Hirunyawipada, Tanawat

1

When Will Going Green Enhance Firm Performance?: An Abstrac:

, In: Enlightened Marketing in Challenging Times; Developments in Marketing Science: Proceedings of the Academy of Marketing Science,

Hirunyawipada, Tanawat ; Pan, Yue - p. 171-172 , 2020

Link: https://doi.org/10.1007/..

2

When will going green enhance firm performance?:

Hirunyawipada, Tanawat ; Pan, Yue
Journal of Marketing Theory and Practice. 28 (2020) 3 - p. 226-241 , 2020

Link: https://doi.org/10.1080/..

3

Corporate environmental commitment and financial performanc..:

Hirunyawipada, Tanawat ; Xiong, Guiyang
Journal of Business Research. 86 (2018) - p. 22-31 , 2018

Link: https://doi.org/10.1016/..

4

New Product Development Process Implementation in a Busines..:

Durmusoglu, Serdar S. ; Hirunyawipada, Tanawat ; McNally, Regina C.
Journal of Business-to-Business Marketing. 24 (2017) 1 - p. 35-56 , 2017

Link: https://doi.org/10.1080/..

5

Opportunism, governance structure and relational norms: An ..:

Paswan, Audhesh K. ; Hirunyawipada, Tanawat ; Iyer, Pramod
Journal of Business Research. 77 (2017) - p. 131-139 , 2017

Link: https://doi.org/10.1016/..

6

Toward the development of new product ideas: asymmetric eff..:

Hirunyawipada, Tanawat ; Paswan, Audhesh K. ; Blankson, Charles
Journal of Business & Industrial Marketing. 30 (2015) 7 - p. 855-866 , 2015

Link: https://doi.org/10.1108/..

7

Effects of team cognition and constraint on new product ide..:

Hirunyawipada, Tanawat ; Paswan, Audhesh K.
Journal of Business Research. 66 (2013) 11 - p. 2332-2337 , 2013

Link: https://doi.org/10.1016/..

8

Cross-functional integration as a knowledge transformation ..:

Hirunyawipada, Tanawat ; Beyerlein, Michael ; Blankson, Charles
Industrial Marketing Management. 39 (2010) 4 - p. 650-660 , 2010

Link: https://doi.org/10.1016/..

9

Cross-functional integration and new product success

, In: Journal of marketing / American Marketing Association

an empirical investigation of the findings

Troy, Lisa C. ; Hirunyawipada, Tanawat ; Paswan, Audhesh K.. (2008) 6 - p. 132-146

Copies: Zentrale: z bwl 419 jc/922; Zentrale:Magazin Zs fb 3922

10

Cross-Functional Integration and New Product Success: An Em..:

Troy, Lisa C. ; Hirunyawipada, Tanawat ; Paswan, Audhesh K.
Journal of Marketing. 72 (2008) 6 - p. 132-146 , 2008

Link: https://www.jstor.org/st..

11

Cross-Functional Integration and New Product Success: An Em..:

Troy, Lisa C. ; Hirunyawipada, Tanawat ; Paswan, Audhesh K.
Journal of Marketing. 72 (2008) 6 - p. 132-146 , 2008

Link: https://doi.org/10.1509/..

12

Consumer innovativeness and perceived risk: implications fo..:

Hirunyawipada, Tanawat ; Paswan, Audhesh K.
Journal of Consumer Marketing. 23 (2006) 4 - p. 182-198 , 2006

Link: https://doi.org/10.1108/..